Marketing

We decided to create a teaser trailer to help marketise our thriller. We used a template from iMovie to help us with the layout, and we simply added short clips from our film to the allocated spaces and changed the writing in-between the clips. We did not want to use the whole trailer provided as well felt it was too long to be a teaser trailer, and so we imported it onto Final Cut Pro and cropped out the bits we didn't need. By doing this we felt that it would help promote our thriller, as it shows exciting and tense moments, hopefully drawing in audience and making them want to watch the whole thing.

We also created a film poster, after researching horror film posters on the internet we recognized a common theme throughout, it had to show the threat in the poster. Whether it was only the threat or the main character as well, it had to be in there. So we picked out what we thought was the best frame in our thriller opening and cropped it down to the shape a professional film poster would be and added writing. We used 'The Return' (pictured below) as a basic template, with the actors and the name of the film at the bottom, and a catchy slogan at the top. This draws in the public and makes them want to watch our thriller.